National Baseball Hall of Fame and Museum Launches Groundbreaking Online Registry for BASE Program

‘Be A Superior Example’ Initiative Promotes Healthy Lifestyle Choices and Encourages Participants to Pledge to Live Free of Performance-Enhancing Substances

October 04, 2012
Ryne Sandberg was on hand for the launch of the BASE registry as we connected via video conference to a Chicago area school. (Milo Stewart, Jr./ NBHOF Library)

COOPERSTOWN, NY The commitment to “Be A Superior Example” is one that lasts a lifetime. Today, the National Baseball Hall of Fame and Museum launched a permanent online registry, encouraging participants of all ages to pledge to lead a life of healthy choices, free of performance-enhancing substances.

The national registry, one of the cornerstones of the BASE program, is the first to record individual commitments to live a life free of performance-enhancing substances. The registry debuts today and can be accessed online at www.baseballhall.org and at www.beasuperiorexample.org. Interactive kiosks located in the Library atrium in Cooperstown feature programmatic elements of the new BASE exhibit, allowing visitors to sign the registry as well as search those who have made a commitment to BASE.

Access to the registry comes following an engaging online interactive program, designed by K12 Inc., utilizing the core curriculum and materials developed by the Museum’s education team and featuring activities and first-hand lessons from Hall of Fame members on the importance of each of the four foundations of a healthy living program.

Hall of Fame members Henry Aaron, Bert Blyleven, Andre Dawson, Tony Perez and Ryne Sandberg are featured in the online programs, along with former female professional baseball player Julie Croteau. Hall of Fame shortstop Ozzie Smith narrates and serves as the spokesman for the All-Star level program, designed for viewers ages 13-and-over. The 12-and-under Rookie version of the online presentation features Cooper, a young “pup” who looks to his coach for advice on how to become a great example. Visitors to the content self-select their appropriate age range, as users can complete one or both of the explorations.

“Respecting the game is playing the game the right way, playing by the rules and playing drug-free,” said Sandberg, who was on hand Thursday at the Cooperstown shrine to help launch the registry while participating in a videoconference lesson with Chicago-area school children. “All those things lead you to success. And that’s what the BASE program is all about.”

The two online units, each running about 15 minutes in length, provide an introductory overview and accompanying interactive activity for each of the four bases of the BASE program. The conclusion to the units prompts who have completed the program to make a pledge to live and play free of performance-enhancing substances. The pledge will live in a national registry online and in the Museum in Cooperstown. Those who visit the Museum will be able to see the names of others who have made the pledge.

While the educational units are available online to anyone with internet access, visitors to Cooperstown can explore the new Museum exhibit, where they can access the K12 learning modules on one of several interactive kiosks. The new exhibit features both high-tech and early learner features that provide for access to content for a variety of ages.

The BASE program is designed to help raise the national awareness on the dangers of PES use. By educating audiences about the short- and long-term effects of PES use, the Hall of Fame hopes to help individuals of all ages make informed decisions about their health. 

In addition to the online registry and education lessons from Cooperstown, the BASE program will provide for national exposure opportunities to raise the public awareness on the prevalence of PES use in today’s society. Other objectives of the BASE program include: educating audiences about the short- and long-term effects of PES use; providing guidance for developing healthy lifestyles and injury prevention; empowering students, parents and athletic administrators with the ability to identify potential PES use; and providing strategies to help individuals of all ages make informed decisions about their own health and in influencing the health of others. 

Complete information of the BASE program is available through a comprehensive white paper, featuring detailed data on the use of performance-enhancing substances and the fundraising objectives of the National Baseball Hall of Fame and Museum, online at www.baseballhall.org/base

The National Baseball Hall of Fame and Museum is open seven days a week year round, with the exception of Thanksgiving, Christmas and New Year’s Day. The Museum observes regular hours of 9 a.m. until 5 p.m. from Labor Day until Memorial Day Weekend. From Memorial Day Weekend through the day before Labor Day, the Museum observes summer hours of 9 a.m. until 9 p.m. Ticket prices are $19.50 for adults (13 and over), $12 for seniors (65 and over) and for those holding current memberships in the VFW, Disabled American Veterans, American Legion and AMVets organizations, and $7 for juniors (ages 7-12). Members are always admitted free of charge and there is no charge for children 6 years of age or younger.  For more information, visit our Web site at baseballhall.org or call 888-HALL-OF-FAME (888-425-5633) or 607-547-7200.